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In the aftermath of COVID-19 living in a time with climate crises, political issues, and constantly being around social media, Gen Z consumers are struggling with mental health issues. Gen Z consumers have a holistic view of wellness, causing many wellness products to be outdated. Discover our 57-page Gen Z redefining wellness 2023 trend report.


This trend report unlocks exclusive trends in wellness & beauty that will emerge as a result of Gen Z's holistic mindset and approach to health. Discover meaningful innovation opportunities and emerging trends in Beauty & Personal Care, Healthy Drinking & Eating, Fitness & Spa and Mental Wellness.

Gen Z Redefining Wellness Trend Report

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